Apple Computer's PowerCD Is Shipping

PC EXPO, New York--June 29, 1993--In March at the Cebit Computer Conference
in Hannover Germany, the PIE Division at Apple Computer, Inc. announced
the PowerCD--Apple's new three-in-one CD-ROM drive. Today, Apple is
pleased to announce that the PowerCD has now begun shipping in Europe.

The new three-in-one PowerCD player offers users a flexible, portable
device for playing CD-ROM titles on a Macintosh, full functioning Kodak
Photo CD connected to a television or Macintosh, and audio compact discs.
This small, lightweight unit gives users the flexibility to access a
variety of types of CD technology, whether at home, in the office, or on
the go.

Apple has been a leader in driving multimedia technology into the
mainstream. With the introduction of breakthrough technologies such as
QuickTime to our current efforts to dramatically grow the base of CD-ROM
users to over 1.5 million users by year end, Apple is at the forefront of
this technology. PowerCD is yet another step in this effort in that it
combines the power of desktop CD-ROM technology with the simplicity and
uniqueness of television-top Photo CD technology.

PowerCD Capabilities 

PowerCD has a built-in SCSI port to enable users to connect their Macintosh
desktop or PowerBook computer and use it as CD-ROM drive. With PowerCD,
using CD-ROMs for business presentations, referencing databases, photo
archiving, interactive learning, or playing games has never been easier.

Photo CD Images On Your Television 

Using a video cable, users can connect their PowerCD player to their
television and have instant access to photographic images stored on single
and multisession Kodak Photo CD discs. With the remote control that comes
with the PowerCD, users can view those images in any order, as well as
zoom in, rotate and crop them. A Photo CD image is a digitized version of
a 35 mm photograph or negative that a user can also open and view on the
Macintosh computer screen. With the PowerCD drive and a Macintosh computer
running Apple QuickTime multimedia software, a user can access
high-quality images, cut, copy, and paste the images into documents, and
edit them using Macintosh graphics applications.

Playing Audio CDs 

Connecting directly to a user's stereo system or through headphones, the
PowerCD becomes a high-quality music CD player. Users can program
selections in the order they want and use the remote control to search for
their favorite song.

Pricing, Availability and Distribution 

The PowerCD USD price is $499 SRP and will be shipping this week in Europe
with US and Pacific availability currently scheduled for the end of July
1993. Distribution of the PowerCD will be through authorized Apple
resellers, consumer channels as well as the Apple Catalog.

Apple Computer Inc, 20525 Mariana Ave, Cupertino, CA 95014
408-996-1010

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