Apple Introduces New Version of Macintosh PC Exchange

Dateline: NEW YORK, New York--June 27, 1994 (PC Expo)

Product Description

Apple Computer, Inc. today began shipping Version 2.0 of Macintosh PC
Exchange, a compatibility-software utility for computer users working in a
mixed platform environment. Macintosh PC Exchange, which is part of
Apple's new Utility Series product line, enables users easily exchange
files between an Apple Macintosh and a PC-compatible computer. This
software recognizes DOS, Windows, OS/2 and Apple II ProDOS formatted
floppy disks. The enhanced version of Macintosh PC Exchange now recognizes
SCSI fixed and removable storage drives, such as those from Bernoulli and
SyQuest.

Significance

This announcement furthers Apple's "Fit-In" strategy: making it easier for
Macintosh users to share information with people using other computers.
With this new version of Macintosh PC Exchange, users can now work with
all types of DOS-format disks in the same way that they work with
Macintosh disks--files can be opened, saved, renamed, moved, copied or
deleted. Similarly, users can save Macintosh data files to DOS disks for
use with compatible DOS or Windows applications. Macintosh PC Exchange
even assigns an alternate DOS-compatible file name to a Macintosh file
when it is saved to a DOS disk.

"Having provided Macintosh PC Exchange with our MacLinkPlus file
translation products for over a year, we are very happy to see the
enhancements Version 2.0 provides," commented Dick Fontana, President of
DataViz Inc. "More importantly, we know our customers will be pleased.
Many have been begging for removable media support," he added.

Version 2.0 of Macintosh PC Exchange uses only a small amount of system
memory when it is not in use, thereby freeing up memory for other
programs. Macintosh PC Exchange also lets users customize the utility to
launch a compatible Macintosh application when opening DOS files.

System Requirements

Version 2.0 of Macintosh PC Exchange can be used by customers with an Apple
Macintosh or a PowerBook with a minimum of 3MB of RAM, or a Power
Macintosh computer with a minimum of 8MB of RAM. Also required is an Apple
SuperDrive (or compatible) floppy disk drive, and a hard disk drive.
Macintosh PC Exchange can run on any version of the System 7 operating
system.

Availability and Pricing

Version 2.0 of Macintosh PC Exchange is available in the U.S. from a wide
range of software resellers. Worldwide, localized versions will be
available from Apple authorized resellers. Suggested retail price in the
U.S. is $79.00. For current Macintosh PC Exchange customers, an upgrade
kit is available through Apple authorized software resellers and the Apple
Order Center at 1-800-769-2775, extension 5917. The U.S. suggested retail
price for this upgrade is $35.00. Version 2.0 of Macintosh PC Exchange
will also be distributed as part of the next Macintosh operating system
release, System 7.5.

Apple Computer Inc, 20525 Mariana Ave, Cupertino, CA 95014
408-996-1010

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