HORIZONS TECHNOLOGY ENTERS INTERACTIVE MARKETING FIELD WITH WITH NEW
SOFTWARE PRODUCTS AND SERVICES

Announcements Reflect New Direction For HTI Multimedia And Digital Video
Technologies

NEW YORK, New York, June 20, 1995, PC Expo Booth #357 -- Horizons
Technology, Inc. (HTI), has announced its expansion into the field of
interactive marketing with new products and services. The new offering
includes CD-based systems such as electronic catalogs; kiosk systems;
on-line advertising services; corporate video systems and other products
and services that bring advanced digital video and multimedia technologies
to this growing, dynamic industry.

HTI's expansion into interactive marketing is marked by the announcement of
new multimedia products and services including the release of the
Open!Info Manager multimedia construction kit, a Windows-based software
package that allows general business users to develop interactive
multimedia presentations and projects. HTI also recently announced its
TrueMotion-S Compressor, software which delivers high-quality
cross-platform software-only compressed video for interactive CD-ROM
titles and other multimedia applications. TrueMotion-S is already in use
at major advertising agencies including J. Walter Thompson Advertising for
its interactive marketing division; and at multimedia developers/service
bureaus including Aim 21, producer of media archiving systems that
catalogue television commercials, corporate videos, multimedia
presentations and other electronic advertising media for agencies and
corporate marketing departments.

"These important new products find their origins in a sophisticated digital
video and multimedia technology base that HTI has developed through
hundreds of custom multimedia development contracts for corporations
nationwide," said Cynthia Mordaunt, vice president of marketing for HTI.
"The release of Open!Info Manager and TrueMotion-S software represents a
new direction for HTI as a provider of both packaged software and services
for this market and will provide creative professionals with an advanced
set of tools for developing their own multimedia applications for
interactive marketing."

Bell South Selects HTI To Produce Its First Interactive Yellow Pages On
CD-ROM

Current HTI interactive multimedia contracts include the development of an
interactive CD-ROM-based Yellow Pages for Bell South Advertising and
Publishing Corporation (BAPCO), a contract awarded to HTI earlier this
year. The finished Yellow Pages CD-ROM will be the first of its kind for
Bell South, allowing customers to easily search, display and print Yellow
Pages business information and providing advertisers with a forum for
offering more comprehensive information about their products and
services.

Other commercial contracts drawing on HTI's interactive multimedia
technologies include the integration of a multimedia database for Fox
Movietone News due for completion in 1995 in which HTI is cataloging a
film library of news footage containing more than 200,000 vintage film
clips. HTI is also currently in development for a video-on-demand project
for the Union Pacific Railroad (UPRR) which will allow UPRR officials to
locate, access, store and playback digital video files of various
locations along its tracks for security, safety and performance
monitoring.

Kiosk Development, Compression Stations And Mapping Technologies For
Advanced Applications

HTI is also the provider of hundreds of point-of-information kiosks for
major retailers nationwide and offers desktop mapping technologies that
enable display and analysis of business data geographically. In addition
to software products, HTI offers interactive marketing professionals the
Power!Video Executive Compression Station, a workstation which allows
professionals to produce high quality TrueMotion-S digital video playable
without dedicated decompression hardware. These systems can be customized
for the user's specific application and are available in both PC- and
Macintosh-based models. The HTI product line also includes LAN management
products for desktop inventory, network metering, server backup and
network security.

For More Information

For more information on HTI's interactive marketing products and services,
please contact Horizons Technology at (800) 828-3808.

Horizons Technology, Inc.

Horizons Technology, Inc. (HTI) is a multimedia software development and
systems integration company headquartered in San Diego, California.
Founded in 1977, HTI specializes in the development of multimedia
applications and video compression software and services, and is the
exclusive worldwide provider of TrueMotion video used in desktop
applications. HTI has more than 450 employees with other major offices
located in Boston, Massachusetts and Alexandria, Virginia. HTI's European
headquarters is located in the Netherlands.

Horizons Technology Inc
3990 Ruffin Rd
San Diego, CA 92123
619-292-8331,  fax 619-292-7321

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