WHY BE BORING WHEN IT'S SO EASY TO BE HIP?
FIND OUT HOW IN THE NEW PROGRAMMER'S COOKBOOK SERIES

Berkeley, CA, May 27, 1994 -- The programming world is no longer ruled by
staid programmers following established and conventional rules, ideas, and
methodology. To stay on the edge, programmers need to think in new ways
and explore new possibilities. Understanding these trends in programming
and knowing that no one wants to be obsolete, Osborne/McGraw-Hill has
created BYTE's Programmer's Cookbook series.

The first book in the series, BYTE's Mac Programmer's Cookbook, is an
illuminating tour of this new programming culture. Filled with ingenious
hacks (understood to be amazingly clever and/or useful blocks of code) and
powerful code, Mac guru Rob Terrell takes readers through the maze of Mac
shareware, freeware, and utilities that is readily available to
programmers if they just know where to look. Terrell provides thorough
descriptions of these tools and tricks and offers penetrating commentaries
about how to use them effectively.

In addition, BYTE's Mac Programmer's Cookbook comes with a high-density
disk that has 20 classic Mac hacks, including code objects that readers
can add to their programs, memory-trackers, and bug finders.

Peppered throughout with topical quotations from Thomas Jefferson to Sun
Tzu, BYTE's Mac Programmer's Cookbook is unlike any other programming book
on the market. Written for programmers of every level as well as serious
users, Terrell's conversational writing style makes the book easy to read
and fun to browse while providing useful insider programming tips and
ideas.

For every Mac programmer or user who has ever wondered what goes on in the
inner circle--and how they can participate--BYTE's Mac Programmer's
Cookbook offers an intriguing glimpse of life in the cool lane. It sets
the pace for future BYTE's Programmer's Cookbooks.

BYTE's Mac Programmer's Cookbook is soft cover, 256 pages, and has examples
and illustrations throughout. Included is one 3.5" disk. Suggested retail
price: $29.95. ISBN: 0-07-882062-6. For orders only, phone 1(800)227-0900,
Monday through Friday, 8:30am - 4:30pm, Pacific Time.

Rob Terrell, coauthor of The Mac Shareware 500, is a veteran Macintosh
authority. He owns a company that specializes in the design and creation
of multimedia environments and titles. He lives in Chapel Hill, North
Carolina.

Osborne/McGraw-Hill, headquartered in Berkeley, California, is a leading
publisher of books about computers that include tutorials, references, and
user guides for people at all levels of computer and software proficiency.
Known for its best-selling Internet titles as well as its Made Easy and
Complete Reference books, Osborne/McGraw-Hill also has established
strategic publishing relationships with Corporate Software, Inc., Oracle
Corp., and several well-known McGraw-Hill magazines including Business
Week and BYTE. A division of McGraw-Hill's Professional Publishing Group,
Osborne/McGraw-Hill is targeting consumer support, emerging technologies
and innovative applications for future computer books.

Osborne/McGraw-Hill, 2600 Tenth St, Berkeley, CA 94710
510-549-6600,  Fax: 510-549-6603,   orders: 800-227-0900

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