DIGITAL INK CHOOSES ZIFF-DAVIS FOR DELIVERY OF THE WASHINGTON POST ONLINE
SERVICE

March 16, 1994 -- WASHINGTON -- Digital Ink Co., the electronic publishing
subsidiary of The Washington Post Company, today announced that it will
use a new computer  online technology from Ziff-Davis Interactive to
deliver a news and information service.

The Post online service will go beyond the traditional print newspaper,
providing additional news and information--in areas such as business, 
sports, education and entertainment--calendars, games, contests,
conversation groups and other interactive activities. It will be a
one-stop venue for Washington-area residents to turn to for online news
and information.

"In designing this service, we wanted to create an electronic  community in
which all Washingtonians can obtain the latest news and information in
interactive and innovative ways," said Donald K. Brazeal, editor and 
publisher of Digital Ink. "We chose Ziff-Davis' Interchange system because
it  allows us to create our own unique look and feel, because it lets us
maintain a direct relationship with Washington Post readers and because it
is a technological leap forward for online services. By applying our
journalistic skills and values to this service we hope to enrich the
experience of living in the Washington area."

The service will use many of the same design features as the  traditional
print product--including Washington Post logos, headlines and
graphics--while also fully capitalizing on the capabilities of the
personal computer. For an additional fee, users of the Post service also
will have access to The Interchange Online Network, Ziff-Davis's new
online service for  professionals and others with a serious interest in
computing. The Computing section of Interchange will include libraries of
downloadable software, online  companions to popular Ziff print
publications and unique Interchange content such as product review
overview grids, tech clinics, consumer advisories and special interest
support groups.

"We are thrilled that Digital Ink has recognized the value and 
implications of using Interchange to build and deliver rich editorial
products that serve  new needs in the marketplace," said Michael E.
Kolowich, president of Ziff-Davis Interactive. "We are confident that
Interchange will make online services  like the Post's more accessible and
valuable than ever before."

According to Brazeal, the online service is being designed as a  companion
to the daily newspaper, capitalizing on the greater opportunities for 
interaction, customization and content depth possible in the electronic
world. In  addition to the stories in each day's newspaper, the Post
online service will deliver information that can't be found anywhere else
and it will allow users  access to the information whenever they want it.

The service also will feature strong communications capabilities,  such as
electronic mail and messaging, that will allow users to be active 
participants in this new online community. Through an array of public
conference areas, users will be able to exchange ideas and comments with
Post writers and editors, newsmakers and each other.

The Post's online service will include detailed neighborhood  news, texts
of speeches and press conferences and a comprehensive guide to
entertainment in Washington. The service also will provide electronic
access to The Post's archives for quick retrieval of past articles, as
well as a connection to  the Internet global computer network. Included in
the plans for the service are features designed to meet the needs and
interests of families, older  readers, sports buffs, investors, government
employees, the military and schools. 

Online advertising, both display and classified, will be included  in The
Post online service. The electronic medium offers unique features to users
and advertisers, including searchable classified listings and an
opportunity for users to place ads online.

The Post's online service initially will be available for IBM PC  or
compatible computers that run Windows 3.1 and have a modem. It will be
available for  the Macintosh at a later date.

Pricing for The Post's online service has not been finalized. The Post's
online service will be commercially available in late 1994, but a 
large-scale test phase will be in place in mid-1994. Digital Ink will
announce in the  next few weeks how its users may participate in the test
phase.

Ziff-Davis Interactive is a division of Ziff-Davis Publishing,  publisher
of the leading magazines about computing, including PC Magazine, 
PC/Computing, PC Week, Computer Shopper, MacUser, MacWeek, Windows
Sources, Computing Gaming World and the recently announced joint venture
with Disney, Family PC, as  well as seven publications in Europe.
Headquartered in New York City, Ziff-Davis Publishing is the leading
information provider for computer buyers, users  and marketers.

Digital Ink Co. is a subsidiary of The Washington Post Company  that was
formed to produce news and information for distribution by computer, fax
and telephone. Digital Ink also manages The Post's existing Post-Haste
audiotext service, which provides sports scores, stock quotes, lottery
numbers, soundbites and other information via telephone, and Post articles
via fax. Post-Haste currently receives 16 million information requests a
year.

The Washington Post Company
1150 15th Street N.W., Washington, D.C. 20071

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