ESS Releases New Software Product

Business Planning Advisor, Version 2.0

Norcross, Georgia--June 12, 1995--Enterprise Support Systems, a leading
edge software firm, today announced the availability of Version 2.0 of the
Business Planning Advisor. This integrated planning product provides
tools, tutorials, and advice that enable diverse planning teams to create
good plans quickly. The step-by-step process for developing strategic
business plans is supported by a variety of tools, including a fully
integrated word processor, a spreadsheet package, and a project management
tool.

The Business Planning Advisor supports creation of a strategic hierarchy of
plans. This enables representation of enterprises that involve multiple
product lines, divisions, and subsidiaries. Companies ranging from small
one-product companies to multi-billion dollar conglomerates can use this
tool. Smaller companies use this product as a self-contained tool while
larger companies use multiple copies of this tool as central elements of
an integrated planning system.

The Business Planning Advisor provides default planning templates and
financial statements. Planning templates focus on six critical areas:
Market, Product, Technology, Manufacturing, Service, and R&D, each of
which has associated revenue and/or cost spreadsheets. Financial
statements include revenues, costs, income statements, balance sheets, and
financial ratios at all levels of the enterprise.

The Business Planning Advisor supports creation of market-oriented,
evolutionary product families. Users are helped to define these product
families in ways to gain competitive advantage. This tool assists with
development of detailed action plans using an integrated project
management tool. Planning documents tailored to users' enterprises are
automatically created.

The Business Planning Advisor supports users with expert tutorials and
advice from Bill Rouse based on his highly-regarded book, Strategies for
Innovation. This advice includes a success assessment from an embedded
expert system that evaluates both the potential market opportunities and
the abilities of the enterprise to successfully pursue these
opportunities.

The Business Planning Advisor supports tracking of plans via comparison of
planned and actual results. In this way, plans can be monitored and
updated as necessary, as well as archived for use in subsequent planning
efforts. This assures continuity within planning processes and avoids
having to sustain substantial startup costs with every new planning
effort.

Using a companion tool, Setup for Business Planning Advisor, users can
tailor the planning process, all planning templates, and financial
statements, as well as define a resource dictionary and create an
enterprise-specific knowledge base to provide additional support to
planning teams.

The "bottom line" is a comprehensive, integrated tool that provides
decision support for quickly creating cross-functional strategic business
plans. These plans can be automatically formatted into a variety of
hardcopy and electronic reports. As these plans are implemented, their
results can be tracked and provide the basis for further planning
efforts.

PRAISE FOR THE BUSINESS PLANNING ADVISOR

A recent article in InfoWorld (4/24/95) discussed software tools that
provide an "MBA-in-a-box" or an "Executive Assistant-in-a-box." InfoWorld
cited the Business Planning Advisor as providing "The Best of Both."

ESS ADVISOR SERIES

The Business Planning Advisor complements Enterprise Support Systems'
related planning and assessment tool, the Product Planning Advisor. These
software tools are used by enterprises ranging from small startups to
Fortune 100 companies. Users include Barclays Bank, British Aerospace,
CocaCola, Digital Equipment, Hewlett Packard, Honeywell, Johnson Controls,
Lockheed, MCC, Motorola, Rolls Royce, Rover, Sematech, and Southern
Company.

The Business Planning Advisor requires Windows 3.0 or higher and is
available for $995. Users of earlier versions of the Business Planning
Advisor can upgrade for $495. Substantial discounts are available for
quantity purchases.

Enterprise Support Systems
4898 South Old Peachtree Road, Suite 200
Norcross, Georgia 30071
(404) 441-1457,   Fax (404) 263-0802

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