Nationwide Search is on for Hot, New Products Suitable for Television
Sales

ResponseTV magazine is seeking independent marketers, manufacturers,
inventors and licensors who are sitting on a possible infomercial
blockbuster

July 13, 1995-Santa Ana, Calif. -- The latest invention designed in a
kitchen, workshop, factory or laboratory could bring its owner millions of
dollars from television sales. ResponseTV, the leading magazine for the
direct response television (DRTV) industry, is looking for products that
can be marketed successfully on television. Inventors and product
developers holding the next Topsy Tail, Microcrisp, Smart Mop or
HealthRider will get the opportunity to promote their products to key
infomercial and home shopping executives in ResponseTV's Television
Products Showcase magazine debuting in November.

The Television Products Showcase magazine, from the staff of ResponseTV,
will connect product owners with infomercial and home shopping purchasing
agents.

"Never before has the demand for new products in the thriving infomercial
and home shopping industry been so strong," said Jack Schember, publisher
of ResponseTV.  "HSN and QVC each sell more than 300 different products a
week."

"Infomercial and DRTV companies are constantly searching for the next big
sales winner. The Television Products Showcase will be the essential link
between new product owners and DRTV specialists. We're offering product
owners the chance to turn a new product into a TV star," said Schember.

Listings in the Showcase will cost $300. Product owners with an eye toward
television sales should contact ResponseTV at 800-854-3112 ext. 610 or
714-513-8610.

As the leading publication for the DRTV industry, ResponseTV is uniquely
qualified to present the industry's first Television Products Showcase.
Every month, ResponseTV offers in-depth reporting and analysis of issues
and trends in infomercials, short-form commercials, home shopping and
online/internet merchandising to 21,000 subscribers. ResponseTV also
sponsors the DRTV Expos and Conferences--the only conferences to cover
every aspect of the DRTV industry.

ResponseTV is published by Advanstar Publishing, a division of Advanstar
Communications, Inc., a global business information company serving more
than 50 specialized business and professional markets worldwide.
ResponseTV's editorial and sales offices are located at 201 E. Sandpointe
Ave., Suite 600, Santa Ana, CA 92707.
 
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