       Document 1887
 DOCN  M94A1887
 TI    AIDS education-a new experiment.
 DT    9412
 AU    Ashist V; Kulashreshtha M; Kaur H; Manchanda RK; Aggarwal KK; Kishora N;
       Govt of Delhi, India.
 SO    Int Conf AIDS. 1994 Aug 7-12;10(1):429 (abstract no. PD0323). Unique
       Identifier : AIDSLINE ICA10/94370688
 AB    AIM: To enhance awareness on AIDS through unconventional methods of folk
       media in a fair setting OBJECTIVES: 1. To organise a Health fair to
       provide AIDS education in an atmosphere of fun and frolic. 2. To enable
       people to shed their inhibitions on sexuality and thereby easily learn
       about AIDS and HIV. METHODOLOGY: An eight days long Health Mela (Fair)
       was organised in Dec. 92 with the purpose to disseminate health
       education through the potent vehicle of infortainment. Apart from all
       aspects of health, the focus of the fair was on HIV and AIDS. Several
       innovative strategies-culturally acceptable means like puppet shows,
       games, merry gorounds, animal rides, street plays, pantomines, magic
       shows, juggler tricks, folk dances etc. were used to spread AIDS
       messages & safer sex. Quiz programmes, an unmanned stall with free
       condoms, were put up. Exhibitions Poster competitions on AIDS were also
       organised. A live cariacture Mr. Condom spread messages on correct usage
       of condom. RESULTS: The fair was an unqualified success 600,000 to
       700,000 people attended 2.4 million condoms were picked by the people.
       About 12,000 people came to seek specific information on AIDS from the
       health functionaries at the fair. DISCUSSION AND CONCLUSION: Adopting
       the theme of having fun while learning about health or more specifically
       AIDS, in any intervention programme, enjoys a mass appeal. The idea of
       the fair proved to be very cost effective. This approach has a rich
       scope of replication in other developing countries where conservatism
       places hindrances in free and fair discussions on AIDS.
 DE    Acquired Immunodeficiency Syndrome/*PREVENTION & CONTROL  *Health Fairs
       Human  MEETING ABSTRACT

       SOURCE: National Library of Medicine.  NOTICE: This material may be
       protected by Copyright Law (Title 17, U.S.Code).

