       Document 2068
 DOCN  M94A2068
 TI    A proposal to develop theory based educative interventions based on
       quantitative and qualitative research findings.
 DT    9412
 AU    Izazola-Licea JA; Aldana A; Del Rio C; CONASIDA, Mexico.
 SO    Int Conf AIDS. 1994 Aug 7-12;10(1):389 (abstract no. PD0165). Unique
       Identifier : AIDSLINE ICA10/94370507
 AB    OBJECTIVE. To describe a new strategy for producing standardized
       interventions, translating results from quantitative and qualitative
       research into educational videos. METHODS. Using behavior surveys as
       diagnostic tools, and in-depth interviews and focus groups as an
       assessment of needs of target populations, three educative videos have
       been produced, based on different conceptual models of behavior change:
       Social learning theory and Social influence model (between providers and
       clients). Videos were targeted to homosexual men, teen-agers of both
       genders and to bisexual men. RESULTS. Quantitative behavior surveys
       indicated low risk perception in the three populations, however the
       lowest was among teen agers; condom use prevalence was higher for
       homosexual men, then for active bisexuals and much lower for teen agers.
       As a result from qualitative methods, different strategies were followed
       for each of the populations to write the scripts of each video. In all
       the videos three lines were developed: 1) Didactic line, in which
       information about safer sex, condom use and lower risk practices is
       provided, in the case of the videos for homosexual and for bisexual men
       this information was included in specific spots, and for teen agers
       through a comic stand comedian routine; 2) Testimonies, with actors for
       homosexual and for bisexual men and live video-recordings of teen agers
       were shown, to give credibility to the video; and 3) fictitious story
       where identification with the principal actors was sought because of
       role modelling. The major source of influence of these videos comes from
       the discussion after showing the video. Specific emphasis is given to
       the training of the coordinators of these sessions in order to promote
       ad hoc input. The discussion of the video for bisexual men was
       especially designed to test the influence of different actors as
       coordinators (a medical expert vs a peer leader). CONCLUSSIONS. The use
       of these educational tools have proved to be successful, particularly
       because they provide standardized interventions for specific
       populations, via theory-based tailored interventions (videos and leading
       discussions).
 DE    Adolescence  Adult  Bisexuality  Condoms  *Developing Countries  Health
       Education/*METHODS  *Homosexuality  Human  HIV Infections/*PREVENTION &
       CONTROL/TRANSMISSION  Male  Mexico  Program Evaluation  Risk Factors
       Sex Behavior  Sex Education  *Video Recording  MEETING ABSTRACT

       SOURCE: National Library of Medicine.  NOTICE: This material may be
       protected by Copyright Law (Title 17, U.S.Code).

